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6 Steps to Successful Business Innovation (Online Course)

 

Purchase before 30 April and save 200 EUR >

 

What you'll get

  • 4 hours of bite-sized video's with graphics and animations
  • 7 easy to use tools and templates (PDF downloads)
  • 6 modules with these 52 video's:

 

Module 1: Why Innovate?

  • 1.1 Welcome to this innovation course!
  • 1.3 An innovative mindset - the importance of looking at things from a different perspective
  • 1.4 Creativity and innovation
  • 1.5 The three areas vital to innovation: Mindset, Tools & Skills, and Environment
  • 1.6 Finding the right focus for your innovation
  • 1.7 Innovation approaches
  • 1.8 A Human Centered approach to innovation
  • 1.9 The Design Thinking Double Diamond, and Innovation Kickstarter mini-exercise

Module 2: Empathize & Validate

EMPATHIZE

  • 2.1 Finding the right problem - the first diamond of the Design Thinking double diamond
  • 2.2 Empathize - the first step in Design Thinking, the 3 tools we'll use to empathize with our users, and selecting your course project
  • 2.3 The Stakeholder Map tool and course project exercise
  • 2.4 The Persona Tool and course project exercise
  • 2.5 The Customer Journey Map and course project exercise

VALIDATE

  • 2.6 Case study: the customer journey tool in action
  • 2.7 Defining your problem statement and creating a 'How might we' question, and course project exercise
  • 2.8 Know that you may NOT know the actual problem of your users or customers
  • 2.9 The importance of speaking to customers
  • 2.11 Questions for a successful Problem Interview
  • 2.12 Preparing an interview

Module 3: Ideate

  • 3.1 Ideate module introduction - let's start creating solutions!
  • 3.2 Building creative confidence
  • 3.3Creating new thinking patterns
  • 3.4 Barriers to creativity and how to overcome them
  • 3.5 6 tips for ideating
  • 3.6 6 Brainstorming techniques to start ideas flowing and course project exercise
  • 3.7 Selecting a solution and course project exercise
  • 3.8 Validating your solution
  • 3.9 Creating a what-if scenario based on your solution and course project exercise

Module 4: Prototype & Test

  • 4.1 Ideas in to action - introduction of prototyping your solution, determining what to test, and course project
  • 4.2 Low Fidelity prototyping - different types and pros and cons
  • 4.3 High fidelity prototyping and your course project
  • 4.4 Principles for successful solutions and who to test with
  • 4.5 Designing a test and capturing feedback

Module 5: Build

  • 5.1 Innovation and Business Models
  • 5.2 The Business Model Canvas
  • 5.3 Business Model Canvas example and selling a solution
  • 5.4 Business Model Canvas case studies: Nespresso and AirBnB
  • 5.5 Business model innovation - 3 models you could explore
  • 5.6 The digital revolution and business models
  • 5.7 Process innovation
  • 5.8 Defining success and measuring innovation

Module 6: Embed

  • 6.1 Introduction and embedding a culture of innovation
  • 6.2 Design Thinking in your company
  • 6.3 Methods for encouraging innovation
  • 6.4 Creating an innovative environment
  • 6.5 Overcoming barriers to success
  • 6.6Corporate adoption of innovation efforts
  • 6.7 Building an innovation team
  • 6.8 Getting buy-in
  • 6.9 Thank you and well done!
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