Learn how to kick start your business innovation

In our rapidly changing world of new technologies and raised customer expectations, innovation has become critical for every business and organization: imperative for growth, competitive advantage and improving efficiency.

Therefore, innovation skillsets are now essential for professional development. Creativity and the ability to guide teams and businesses through accelerating change will be the most valuable skills in our near future as we enter the “Fourth Industrial Revolution”.

This engaging online learning program will enable you to harness innovation for (non-)commercial and career-focused growth and success. It's a highly practical approach to innovating, taking you step by step through a design thinking process and innovation toolkit.

Yes, I want to get started now >

The training contains four hours of bite-sized video's with animations, divided over six modules:

Module 1: Why Innovate?

• What is innovation and why should I care?
• Changing corporate skills and shifting culture
• Where innovation starts

Module 2: Empathize & Validate 

• Understanding your customers and users and where innovation could be most valuable
• Toolkit: stakeholder mapping; customer persona creation; understanding the current customer reality - customer journey mapping
• Defining the correct problem to solve
• Validating assumptions
• Interviewing customers

Module 3: Ideate

• Creativity: the power of a serious approach
• What stops us in generating new ideas? The creative process – structure
• Ideation: effective brainstorming techniques in business
• Idea selection and prioritization

Module 4: Prototype & Testing

• Customer journey mapping – what if?
• Prototyping & visualization methods
• Techniques and guidelines for successful application
• Testing your prototype – Planning and best practice

Module 5: Build

• Creating a commercial proposition - Business Model Canvas
• Business Model Innovation
• Master the financial aspects of innovation by understanding how to measure your innovation practices and projects

Module 6: Embedding Innovation

• Creating a culture for innovation
• Barriers to success – why do innovation functions fail
• Influencing others – bringing people into the process

Do you want more information before you buy?

Then please download the brochure (PDF).